sleepkid wrote:(a) They're tying themselves into corporate greed. They already have enough money, but they want more, and so they're gonna get it from Starbucks.
Have we got a dollar figure on this? (I broadly agree with your post, you just happened to mention this most recently). I just don't see a massive return on this for anyone involved. Starbucks get the 'cool' factor of associating with someone that isn't Paul McCartney; Thurston Moore sounds amused by the whole thing. But a big earner? How many of these things do Starbucks think they'll sell? The price-point has to be low - it's a fucking Sonic Youth compilation, for fuck's sake - and I can't see it outselling Starbucks' own hot muffins. An exclusive track? Yeah, that'll be interesting enough to download and never listen to again.
The only transaction I can really see here is a somewhat sucky exchange of cred points. Financial gain? They'll be fucking lucky.
