steve wrote:unarmedman wrote:Maybe a more appropriate question is:
What career band isn't out there to make money?
It is possible to make money (and probably just as much money, I would argue) without allying yourself with douchebags. Nobody has any qualms about bands making money. It's the allying with douchebags that people dislike.
I completely understand this point, I'm just trying to figure out how it's avoidable. Let me provide a case study:
My younger brother in law is in a band that has been playing in the orlando area for a few years. They've become increasingly popular, and recently released their first album. They've also been touring to support said album mostly in the southwest. They played SXSW last year and also soundtracked a movie that premiered there. They seem to be on the up and up.
So about 6 months ago my wife is telling me what they're up to and says that they're about to audition to play in a GAP ad. I immediately sour to this idea and ask why they would do that, that is so obviously against what he is about. (He is very much a music snob and has found a lion's share of his identity in music) She responds that it will give them a lot of money to help pay off the recent cd release, and help give them touring money.
So in proposing these questions I'm going to take it for granted that 1)GAP would be in the 'douchebag' column, and 2)Aspiring career musicians have to view this stage of their career in the same perspective as they would once becoming full-time career musicians (rock stars!). This guy, he really views his music as 'his business'. He refers to pedals as business expenses, etc. He's done this from day 1, absurd as it sounds.
So what can bands do? What are non-douche money makers, so startup bands and bands like Sonic Youth?