Dr. Bronner s business model

3
The peppermint bar soap keeps the ass clean for a week. That and the wrapper makes buying Dr Bronner's soap a no-brainer. The business model is a good thing also.

You used to be able to send away for the full set of wrappers and a nice history of the late Dr. Bronner for cheap. Don't see it on the site though...
Robert Anton Wilson wrote:The totally convinced and the totally stupid have too much in common for the resemblance to be accidental

Dr. Bronner s business model

4
bronner was insane but i love the product. have you seen that "HEAD ON" commercial? you know the one... "i hate your commercials but your product is AMAZING!" with that kind of autistic black guy? that's how i feel about bronners. the tea tree, eucalyptis, peppermint and lavendar... awesome. my dog hates the eucalyptis (i trick him into smelling the bottle and he bares his teeth and turns away all, "you are disgusting.") so i make sure and bathe him with it as often as possible. good to know my money and dog torture are supporting a business model i can get behind.

Dr. Bronner s business model

8
http://www.bluelight.ru/vb/archive/inde ... 02309.html

Punk rocker caught in soap opera
Los Angeles Times
April 11, 2007

Was a legendary punk rocker arrested for possession of … soap?

That's the question surrounding last week's jailing of Germs drummer Don Bolles after a traffic stop in Newport Beach.

Bolles, 50, whose real name is Jimmy Michael Giorsetti, said in an interview that he and his girlfriend were driving to an Alcoholics Anonymous meeting Wednesday evening when police pulled over his 1968 Dodge van for a broken taillight.

Inside the vehicle, police found a toiletry kit containing denture glue, razors and a bottle of Dr. Bronner's Magic Soap.

When a field test of the alleged liquid peppermint soap indicated it was GHB, a date-rape drug, Bolles was arrested on suspicion of felony narcotics possession, said Sgt. Evan Sailor of the Newport Beach Police Department.

Bolles insisted the soap was only soap. "I've been using Dr. Bronner's for 35 years," he said Tuesday, adding that the organic ingredients help give him the complexion of a 15-year-old girl.

Executives at Dr. Bronner's rushed to Bolles' defense, hiring attorney Bruce Margolin, who specializes in marijuana cases, to represent the musician.

The alliance between Germs and the soap manufacturer followed an Internet plea to help bail Bolles out of jail. A musician from one of his other bands, Fancy Space People, set up a PayPal account to raise the $2,500 bond.

Bolles, who lives in Huntington Park, was released Sunday. "The Newport Beach jail was the nicest one I've ever been in," he said. But Bolles spent just one night there before being moved to two county jails he described as "terrifying."

The Germs, a trailblazing punk ban formed in Los Angeles in the late 1970s, are credited with influencing generations of musicians and popularizing mohawks. Bolles took his name from Arizona Republic journalist Don Bolles, who was killed in 1976 by a car bomb while investigating corruption.

The band broke up in 1980 after their 24-year-old singer, Darby Crash, committed suicide. The Germs reunited in 2005.

As word of the punk rocker's arrest spread online, Dr. Bronner's switchboard lighted up with calls. After speaking with Bolles on Monday, company President David Bronner decided to intervene.

The Escondido-based soap maker is used to run-ins with the law. Because the ingredient list for Dr. Bronner's Magic Soap includes hemp oil, police field tests of the soap occasionally indicate THC, the active ingredient in marijuana, Bronner said.

But the idea of finding GHB in a Dr. Bronner's product is "beyond belief," Bronner said. "The field test must have been flawed or tampered with."

Is it possible Bolles was using the soap bottle to carry the drug?

No way, Bronner said. With a definitive test of the bottle's contents coming soon from the Orange County Crime Lab, "it would be ridiculous for Bolles to be lying," Bronner said.

Bolles, a onetime heroin addict who is scheduled to play a London concert with the Germs in August, likewise dismissed the idea that he would carry GHB. "A date-rape drug is the last thing I need," he said. "If anything, I need a way to keep the girls off of me. They make my girlfriend mad."

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